Copy Manager
Rodale is seeking a self-directed, extremely detail oriented integrated marketing professional to work in our high energy New York office. The Copy Manager plays a hybrid role that combines the responsibilities of a traditional copy manager with sponsor-related work on key brand platform programs. The successful candidate will develop a consistent voice for Prevention that will live through all related materials, including, but not limited to, sales materials, presentations, advertorials, digital executions and event collateral.
Responsibilities include:
· Development of a consistent voice and language that will be woven through all materials · Act as a resource for the marketing department for copy editing · Work with art team to write, design and produce all marketing materials, sales tools and digital presence for key brand platform programs · Collaborate with marketing managers, sales staff and art department to develop category-specific sales materials and presentations · Assistance in creating identities for categories within both brands · Work with Associate Publisher Marketing to develop and package platform marketing, merchandising, and brand communications programs in support of the sales effort · Manage related budgets
Qualifications:
· 6-8 years integrated marketing experience (print, online, mobile and social platforms) · Creative thinker with superior writing and editing skills · Highly detail-oriented · Strong communication and polished presentation skills · Ability to multi-task and work under pressure · Experience with 360-degree multi-platform marketing programs
Rodale has made a positive difference in the lives of millions of people. Perhaps we'll make a difference in yours. Discover this career opportunity and more at www.rodaleinc.com
About Prevention: Prevention is the nation's leading healthy lifestyle brand, with a U.S. magazine audience of 9.3 million readers, 8 international editions, and a top digital destination http://www.prevention.com that has more than 2.3 million unique visitors each month, 28 million page views, and 1.3 million newsletter subscribers. Each year, nearly 50 million Prevention products are sold, including books, special-interest magazines and bookazines, and DVDs. Prevention's Twitter handle is @PreventionMag and Prevention can be found on Facebook at http://www.facebook.com/preventionmagazine . Prevention magazine and its apps are available on the iPhone and iPad.
About Rodale: Rodale is a global media company with a heritage, mission, and authority dedicated to the health and wellness of the individual, community, and planet. Through a broad portfolio of leading media properties, Rodale reaches more than 70 million people around the world through multiple distribution channels, including magazines, books, online, mobile, e-commerce, direct-to-consumer, and video. The company publishes some of the best-known health and wellness lifestyle magazines, including Men’s Health, Prevention, Women’s Health, Runner’s World, Bicycling, Running Times, and Organic Gardening, and is the largest independent book publisher in the United States, with a collection of bestselling titles, including Al Gore’s An Inconvenient Truth, The End of Overeating: Taking Control of the Insatiable American Appetite, Eat This, Not That! and Flat Belly Diet! Rodale is also a leader in direct-response marketing and has more than 25 million active customers in its database. To learn more about Rodale, visit www.rodaleinc.com . We are proud to be an EEO/AA employer M/F/D/V.
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