Advertising Solutions Manager, interclick Job in New York 10001, New York US
Title: Ad Solutions Manager, interclick
Location: New York, New York
Today, advertisers demand solutions that deliver quality audiences, scale and performance. As a leading provider of digital advertising technology and services, interclick pinpoints the most responsive digital audience amid the chaos of online data.
In today's fluid media landscape, accessing inventory and targeting data is the easy part. Determining their value is more complex than ever. interclick built its proprietary technology, Open Segment Manager (OSM), to address the computational, statistical and operational complexities of data-driven advertising. OSM analyzes vast amounts of diverse data across a myriad of sources and determines its value based on advertiser specific objectives to construct the most responsive digital audiences. Through customized statistical treatments, OSM delivers unprecedented success to advertisers, and provides insights that result in the greatest impact for brand marketers. interclick from Yahoo! offers the vision, technology and people to match brands with relevant audiences, driving highly successful online advertising campaigns.
About the position: Do you enjoy solving difficult business problems with technology? Are you excited by working with the latest in analytic and digital advertising technologies? Are you team and detailed oriented? Then we want to talk to you.
The Ad Solutions Manager is responsible for working with Yahoo sales and solution teams to deliver the best and most appropriate audience targeting solutions for our clients. You will be the subject matter expert on our products and technical capabilities and ensure that Yahoo is effectively selling and positioning these products correctly. This role will also be responsible for maximizing the revenue of our solutions by creating solution packages and coordination across groups.
The Ad Solution Manager is expected to:
· Lead cross-functional launch initiatives to drive sales readiness and successful adoption of our new ad products.
· Develop product positioning and messaging that differentiates our products in the marketplace.
· Manage communications of product development across sales organization.
· Create market intelligence, customer profiles, case studies, white papers and other material required to successfully position interclick products.
· Assist with RFP responses.
· Review sales pipelines to ensure alignment of products and sales efforts
· Provide sales force with required training, resources, presentations and other tools required to properly position and sell interclick products.
· Work with the product development team in requirement definition of new products.
· Represent the voice of the customer in all core team meetings and design sessions.
· Anticipate customer objections and develop communications that make it easy for customers to try and succeed with our new products.
Required experience and knowledge:
· 8+ years experience at a major online publisher, ad network, marketing analytics or digital ad agency.
· Strong knowledge of digital ad networks, online display advertising solutions and behavioral targeting.
· Successful experience working with Sales and Sales Engineering teams.
· Excellent written and verbal communication skills.
· Strong project/product management skills.
· Strong interpersonal, communications, time management and attention to detail skills.
· 4 year bachelor’s degree.
Preferred:
· Knowledge of digital ad networks, ad serving technologies and behavioral targeting a definite plus.
· Working knowledge of online analytic marketing tools and techniques a major plus (comscore, Neilsen, Quantcast, Kantar, etc).
Yahoo! Inc. is an equal opportunity employer. For more information or to search all of our openings please visit http://careers.yahoo.com .