Consumer Insight Manager Job in High Wycombe HP136NN, Home Counties UK
Consumer Insight Manager
MARKET LEADER: Still growing by 5 new stores a year is a reflection of the strength of our clients business. Established back in 1994, they've continued to grow, culminating in their market leading status.
THE ROLE: You'll play a key role in understanding and driving customer behaviour for which encompasses four main areas: Developing and delivering insightful, actionable and timely analysis and reporting of their customer base to marketing and the business teams to support business decisions. Driving circulation and segmentation strategies and analysis across all stages of the customer lifecycle from acquisition through loyalty and winback. Advancing web analytics to influence both online and offline marketing strategies, effectiveness and efficiency and managing the UK customer database data integrity, sources, tools and accessibility.
ABOUT YOU: You'll have experience in marketing analytics, preferably in the loyalty, catalogue and web environment with superior analytical skills; you must be proficient in deriving, analyzing and interpreting data from database and business intelligence systems.
THE PACKAGE:
Basic Salary - £30 - £35,000
Bonus - 10%
Benefits - Healthcare, Pension, 25 Days + Stats
Location High Wycombe, Slough, Uxbridge
Contact Victoria Costis - 01784 414 723
BMS is a specialist marketing recruitment consultancy with offices in Egham, Surrey and Bank, London. As a business we truly believe that marketing skills are transferable so our aim is to get candidates into the right job with the right company, not just another job in the sector you've been working in. As a result our clients vary across both B2B and B2C sectors, whether they're well established Blue Chips or total start-ups. And the marketing jobs we recruit for vary across the marketing mix. If you'd like to discuss how we can help in more detail then please give us a call or visit our website at www.bmsmarketing.com
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