Content Strategy Director Job in Salt Lake City 84111, Utah US

Responsibilities:

  • Manage content strategy development team for high-tech b2b client
  • Ensure team is creating strategic, high-quality, engaging content for IT manager audience across a variety of topics

  • Job entails developing/writing this content as well managing the other content strategists on the team
  • Manage schedules and deadlines
  • Be a trusted advisor to the client on all aspects of content marketing
  • Understand the IT manager audience—the key issues they face, the content they’re looking for, the form factors they want to consume it in—and continually update our strategies and content products to meet the needs of this audience
  • Propose and participate in the creation of digital, interactive assets that repackage core written content into new, engaging form factors
  • Work closely with:

  • The content manager on the client side and with the extended client team

  • This will require some travel—at least 1x per quarter and possibly more
  • The agency’s account service and creative teams
  • The agency’s project management team to create and adhere to best practices in content development processes
  • The agency’s analytics teams to understand how content is performing
  • Make suggestions for continuous improvements based on content analytics
  • Help roll out current content marketing program in geographies outside the U.S.
  • Expertise required—candidate must…

  • Be an excellent writer; must have an extremely strong portfolio of content developed for an IT audience
  • Be an excellent editor of other’s work
  • Demonstrate deep understanding of the IT audience
  • Have strong presentation skills
  • Have exceptional client management skills
  • Have experience with content marketing
  • Have experience developing content for digital assets

  • Apps, tools, podcasts, video, etc.
  • Have managerial experience
  • Apply Online