Digital Marketing Consultant Job in Memphis, Tennessee US
Digital Marketing Consultant – Memphis, TN
Contract to Perm
This position requires a thorough understanding of direct marketing principles and practices including data base management, scoring and modeling techniques, list management and hygiene, test design and execution as well as regulatory constraints. A candidate must have a comprehensive understanding of all direct marketing mediums and the inherent benefits of each.
Responsibilities:
- Develop and implement direct marketing campaigns and programs to achieve sales objectives. Lead and manage projects.
- Monitor and analyze marketing metrics and make recommendations to improve program performance.
- Support on-going marketing programs and serve as an internal subject matter expert in specified marketing areas
- Facilitates marketing collateral development from concept to production in coordination with third-party business partners and agencies
Qualifications
- 5+ years of strong direct marketing experience with a thorough understanding of modeling, segmentations, testing, data and analytics
- Strong collaboration skills
- Bachelor’s degree in a related field; Master’s degree preferred
- Knowledge of direct marketing principles and practices
- Business writing skills
- Public-speaking and presentation skills
- Project management
- Computer skills with Microsoft Office (Word, Excel, PowerPoint, Outlook)
SUMMERFIELD ASSOCIATES, INC. is an award winning and nationally recognized leader in the consulting, recruiting, and staffing industry. We are dedicated to the success of our clients, our employees, and our business. To view more of our opportunities please visit www.summerfield.net.