Digital Marketing Manager (Funky Travel Brand!) Job in London, London Uk

A trendy and award winning Travel brand are seeking an experienced Digital Marketing Manager to join their busy London office.

You must have previous Travel experience to be considered for this role!

Reporting to the Head of Marketing you will be solely responsible for managing and enhancing the internal and external SE0 performance and PPC campaigns of the website. As part of this a key focus will be on the management and enhancement of the website UI and conversion of traffic to leads through the site.

Key Responsibilities

SEO performance of the website focusing on both external actions to improve performance (e.g: link building strategy) and internal actions (site structure, tagging, cross linking, landing pages etc).
UI performance
Performance of conversion of traffic to leads
Management and analysis of all key Online metrics and website performance.
Management of PPC agency.
Development of and implementation of new Online strategies for driving relevant traffic to the website.
Awareness of and subsequent implementation of new techniques to improve site SEO performance.

Essential Skills and Experience

Extensive Online Marketing Experience
Line Management Experience
Previous experience working in the Travel industry - ideally working on a Travel website
Strong knowledge of SEO and PPC best practice.
Proven results of delivering improved and successful SEO performance within the travel industry.
Knowledge of working with affiliates to drive Online enquiries and telephone sales calls.
Strong working knowledge of Google analytics and ability to set up key performance indicators and goals for websites through it.
Strong working knowledge of the travel industry, preferably with a tailor made focus.
Strong working knowledge of WordPress.
Experience of managing relationships with PPC agencies.
Strong working knowledge and demonstrable results (conversions, dwell time, ppv, bounce rate) of enhancing UI performance on websites.

This is an urgent role and immediate interview available!