Events Manager recruitment
Job Title: Field Marketing Manager ( 6 months Fixted Term Contract)
Reporting to: Senior Director, Marketing
Location: London
Role Overview
The successful candidate for this role will be responsible for the operational development and delivery of Algorithmics’ field marketing activities to generate and nurture sales leads. A major focus of the role will therefore be to deliver an active outbound lead generation and awareness program ensuring the smooth logistical execution of all field marketing programs for events, tradeshows, direct mail campaigns, etc. Based in London
Job Description
• Execute focused event marketing calendars as defined by management for a variety of markets and solutions.
• Carries responsibility for execution and planning of EMEA wide events and tradeshow programs
• Responsible for successful execution of EMEA events, providing assistance with the development of the field marketing program, logistics, and measuring success of events.
• Responsible for all aspects of EMEA tradeshow management including pre-event meetings, packing and shipping, set-up/take-down, on-site presentation, shipping of collateral and exhibition equipment, execution of marketing and lead generation activities, public relations (as needed), etc. to ensure successful return-on-investment at shows.
• Work with solution marketing and regional sales directors to identify opportunities in the market and act on them through strategic marketing initiatives.
• Update Salesforce.com with marketing leads, and assigning leads to sales
• Deliver marketing collateral, invitations and direct mail campaigns that follow brand guidelines.
• Assist the Pre-Sales and Sales team with presentations and customer meetings, as required.
• Represent the company positively and professionally at tradeshows, launch events, speaking engagements, and customer sites.
• Track and measure results of marketing tactics and programs
• Manage sales input to create invitation lists
• Coordinate event logistics, including sourcing venues, accommodations; audio-visual equipment; registration, on-site support and delegate management
• Order corporate gifts manage distribution to clients
Job Qualifications Competencies
• Minimum significant experience in managing events in the high-tech industry (preferably with risk software vendor or with a financial services company) will be an advantage.
• Masters or Bachelor degree from accredited university in business, marketing or a related discipline
• Strong interpersonal, presentation and writing skills
• Proven success in creating and executing event marketing plans
• Sufficient business experience to understand the customer’s business problem
• The role will require an element of flexibility concerning working hours to match a busy program of external events.
• A self-starter capable of thriving in a fast-paced entrepreneurial environment that requires a positive ‘do it all’ attitude, resourcefulness and the ability to multi-task
• Flexibility concerning working hours to match a busy programme of external events and travel.
Company Profile:
Algorithmics an IBM Company is the world's leading provider of enterprise risk solutions. Financial organizations from around the world use Algorithmics' software, analytics and advisory services to help them make risk-aware business decisions, maximize shareholder value, and meet regulatory requirements. Supported by a global team of risk experts based in all major financial centers, Algorithmics offers proven, award-winning solutions for market, credit and operational risk, as well as collateral and capital management.
Algorithmics Inc. is an equal opportunity employer. It is Algorithmics’ policy to recruit and select applicants for employment solely on the basis of their qualifications, with emphasis on selecting the best-qualified person for the job. Algorithmics does not discriminate against applicants based on race, color, religion, sex, sexual orientation, national origin, or disability or any other status or condition protected by applicable law.