Group Search Director Job in New York, New York Us
Job Summary:
• Group Search Director (GSD) is a management position reporting directly to Search Director, NY and fulfilling on following goals:
– Ensure that company's search product is delivered in a professional, comprehensive form with insights and recommended actions
– Help develop and improve processes that will streamline operations, improve performance and maximize profitability
– Help elevate the search product to a strategic role, part of a greater media and marketing context
Responsibilities
• Ensuring all Search Engine Marketing deliverables are met on time and on quality and align with client objectives
• Foster communications processes for optimal integration between search, media, analytics and ad serving teams
• Establish search best practices for development, communication, implementation and tracking across clients
• Development and growth of search team including ongoing evaluation of staff planning resource allocation
• Identifying and acting upon growth potential within existing accounts
• Client/Inter-agency interface as needed
• Be key player in continuing development of the paid search methodology
• Train, motivate and develop search planning group to improve upon existing expertise
• Contribute to new business pitches
Qualifications:
• 8+ years experience of media agency and management experience, primarily in paid search
• Superior knowledge of paid search models and demonstrated capabilities in building and running complex, multi-brand campaigns to meet ROI goals
• Experience in managing large accounts with big budgets and strict deliverables
• Experience with search technology platforms (Marin, Efficient Frontier, Kenshoo)
• Experience with site side analytic technologies (Omniture, Coremetrics, Webtrends)
• Basic understanding of natural search/organic search/SEO
• Client service experience with senior clients
• Excellent project management skills
• Oriented toward learning new skills, technologies
• Problem-solving, conflict resolution and prevention
• Excellent presentation, written and verbal communication skills
Send Resumes to: AmyB@tts-media.com