ITALIAN VIP HOST, GIBRALTAR

 

·         Identify potential VIPs from acquisition and ensure they are managed effectively to maximise player value and reduce risk of churn.

·         Assist in organising hospitality events and promotions that would be of interest to VIP clients.

·         Work closely with the CRM team, to help create and deliver reward and retention campaigns specifically designed to up-sell,, reactivate, and to cross-sell to existing users..

·         To build relationships with VIPs by creating player profiles, road mapping players and showing acute attention to detail.

·         Monitor VIP player(s) betting frequency and latency to identify significant changes in behavior patterns and design communications and processes to help prevent these players from churning.

·         Communicating with VIP customers using the appropriate channels i.e., phone, e-mail, mail.

·         Monitor, analyze, measure and report the results and effectiveness of all bonus programs and retention campaigns and to help optimize future campaigns.