Junior Digital Account Manager Job in London W1F 7TY, London UK
Role: Junior Digital Account Manager
Role Summary and Purpose:
Within the media department, there are a number of portfolios that contain account teams who handle cross digital clients. Each account team is run by a Digital Account Director (DAD) who reports into the Group Account Director (GAD) who controls the overall portfolio. Under the DAD there are Digital Account Managers (DAMs) of different levels and Digital Account Executives.
The teams are multi discipline, running client business across SEO, PPC, Display, Affiliate, and Social Media. All members of the team are required to understand each of these channels (although the level and detail of this will vary on a client by client basis).
The Junior Digital Account Manager is expected to be the main point of contact for smaller clients within the portfolio while providing support to the DAM / DAD team on larger cross digital accounts.
Key Relationships
Main client contacts, Digital Account Executives, Digital Account Directors, Group Account Directors
Peers in relevant departments or agencies
Reporting lines:
Reports to: Digital Account Director
Direct Reports: N/A
Key Responsibilities:
Team:
· Work with more senior DAM’s and DAD in scheduling and developing deliverables for major client campaigns
· Take the lead on smaller accounts and ensure they organise and schedule their workload to support client deliverables
· Identify issues/opportunities within client campaigns where appropriate and feedback to relevant Digital Account Directors
· Understand and effectively convey best practice search marketing knowledge and techniques within client deliverables on a continuous basis.
· Provide support and guidance to the Digital Account Executives
· Contribute to developing team process to drive best practice and efficiencies
Client:
The Junior Digital Account Manager is responsible for the main day to day client relationship for smaller clients and as part of this would be expected to:
· Build strong working relationships with clients
· Effectively and confidently communicate with clients on multiple channels
· Sell in new ideas with clear rationale and justification on a results basis
· Identify areas of opportunity for up or cross sell and communicate these clearly to the DAD to develop a strategy for discussing these with the client.
· Problem solve and trouble shoot when the need arises and escalate as necessary
· Work with other agencies, where necessary, to help produce clear strategies and campaigns
Personal:
· The ability to liaise with other departments internally to the benefit of existing clients
· Develop and agree yearly personal and business objectives with the DAD / GAD
· Agree and work towards your tailored Personal Development Plan
· Manage personal objectives throughout the year, communicating progress regularly.
· Complete all Digital and Client Management training workshops to satisfaction
· Participate in team training/meetings and events
· Understanding each of the areas of media that we cover - Display, PPC, Affiliates, SEO Social Media.
· Develop strong relationships with key suppliers and ensure a strong reputation within the industry.
Learning + Development:
· Drives own personal development within the cross digital team.
· Provide guidance to Digital Account Executives to facilitate knowledge growth.
· Responsible for own personal develpment goals and demonstrating commitment to ongoing learning
· Develops cross digital product knowledge of the bigmouthmedia offering
· Develop expertise in at least three bigmouthmedia product offerings
· Responsible for supporting team training plan
· Identifies own LD requirements
· Actively manages own career progression through continually driving to improve skills and expertise
· Is active is buildling relationships and networking opportunities internally and externally
· Presents at internal development and knowledge sharing sessions
· Presents to department on client case studies, market trends, etc
Qualifications, Skills and Experience:
We are seeking bright, articulate account managers with at least 1 years experience in working in online marketing. These are some of the skills we would require successful candidates to have;
· Experience in one of the following five disciplines (Display, SEO, Affiliates, PPC or Social Media)
· Experience in other areas such as usability or mobile a bonus
· Google Adwords Professional Qualification (preferred)
· Experience of adserving technology.
· Experience using planning consumer research tools including Nielson, Comscore, TGI, Mintel, Forrester
· Analytical approach with strong excel skills
