Market Development and Insights Professional Job in Armonk, New York US

Job description
Market Development and Insights professionals provide actionable insights to IBM business leaders that help drive profitable growth for IBM. Our global team applies deep market knowledge, insight creation assets, and business expertise to address business issues. Their in-depth knowledge of the market, frequent engagements with business leaders and fact-based analyses are instrumental to success. Our unique approach is based on collaboration, expertise, and action:

- Build a Share Agenda: We proactively partner with business leaders to
understand their priorities and help them frame their most critical business
issues.

- Apply our Unique Expertise: We apply our deep expertise, insight creation
assets and market knowledge to articulate a well-informed point of view.

- Champion Action: Together with business leaders, we define actions to
achieve the business outcomes that matter to them.

Market Development and Insights roles include:

* Market Development Advisor: Experts with deep segment and business knowledge to drive engagements aligned to business priorities. Collaborate with business leaders to drive growth through market expansion, client acquisition, and competitor displacement. Positions include: Global Market Development Advisor (define the path to top-line growth and increased profitability), Country Market Development Advisor (drive country level insights through to execution)

* Market Insights Analyst: Experts on the marketplace, including competitive dynamics and client priorities. Identify opportunities, performance gaps, and root causes to drive strategies and actions that improve IBM's business results. Positions include: Client Research Analyst (embrace the voice of the customer for impact); Competitive Intelligence Analyst (drive winning competitive strategies and actions); Knowledge Services Analyst (provide direct access to market insights); Market Analysis Analyst (provide market headlights to direct plans and strategies).

* Client Insights Consultant: Deep expertise in analyzing client experiences, data and usage to understand client value and then charting client pathways to value. Apply advanced client insight capabilities to inform critical business decisions for our clients and IBM . Positions include: Client Analytics Consultant (maximize return on IBM's Go to Market investments), IBM Center for Applied Insights Consultant (develop IP enabling clients to charter courses to greater value), Client Practice Consultant (deliver innovative capabilities to address key issues).

The preference of hire for this position is for current MBA's or other graduate students.

New hires into Market Development and Insights will have the benefit of being incorporated into a leadership and development program to enable a fast and successful start. The Orientation and Development Program combines career development and leadership opportunities to enable new hires to quickly develop, lead, and deliver market-driven insights that drive business results.

Specific responsibilities may include:
* Collaboration and consultation with colleagues and IBM business leaders to improve business performance and achieve strategic advantage
* Leadership in major project engagements
* Data gathering from disparate sources, synthesized to create cohesive strategies
* Presentation development and delivery

Candidates should exhibit the following strengths:
* Drive and passion for excellence
* Leadership skills that inspire action
* Problem solving and analytic skills
* Relationship-building and communications skills

Required

Preferred

Additional information
Additional qualifications:
* The preference of hire for this position is for current MBA's or other
graduate students.
* 1+ year prior marketing and consulting experience
* Marketing; Consulting; Finance; Market Research; other
technical degrees preferred
* Knowledge and experience in IT preferred

To learn more about IBM visit www.ibm.com/start .

IBM is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.