Marketing Communications Manager

Be part of the team at Smiths Detection, where quality works.

Smiths Detection, a highly successful division of Smiths Group, is doing work that matters to countless individuals worldwide. In addition to complete security solutions encompassing trace detection equipment, x-ray screening systems and other proven and developing technologies, we offer incredible career opportunities.

Specifically, the Marketing Communications Manager - Latin America will:
The Marketing Communications Manager, Latin America (LA) acts as a generalist responsible for identifying and creating marketing communications and public relations opportunities, driving development, planning and implementation of efforts for the assigned market(s) and region(s).

As a key member of the Communications team, this role will Interface with stakeholders from Sales, Product Management, Service, Programs, Government Relations, Technology and Site Heads.

Responsibilities include driving development, planning and implementation of marketing communications initiatives for the Latin America market through various integrated marketing channels including but not limited to: public relations, advertising, tradeshows/events, multi media, direct mail, email, print collateral, web and social media. This role requires building brand and product awareness throughout Latin America with an immediate emphasis on Brazil.

Additional responsibility includes support to product and business lines and internal external communications initiatives, including, but not limited to product upgrades, launches and discontinuations.

SPECIFIC DUTIES, ACTIVITIES AND RESPONSIBILITIES INCLUDE BUT ARE NOT LIMITED TO:

  • Critical interface between business line members from sales, product and marketing communications teams and a key contributor to the development of marketing strategy, objectives, plans, and budgets for the assigned markets and region
  • Collaboration between all members of the department focusing on teaming activates that leverages related market(s)/regional efforts
  • Working with the Regional Head of Marketing Communications and stakeholders develop, maintain and execute marketing, promotional, advertising campaigns and initiatives to help drive sales, product launches and brand awareness
  • Work with Creative Services team to fulfill design requirements for marketing efforts such as trade show graphics, print collateral, online and photo shoots
  • Determine tradeshow selections and pre/post show tradeshow promotions and sponsorships and work with events manager to ensure tradeshow presence, product showcase and logistical requirements are delivered on time and on budget
  • Working with external agency, drive and execute on public relations campaigns including product launches, sales announcements and press conferences, as well as execute reactive engagement and media response to current events, news happenings, etc…
  • Support Product Management with the Product Lifecycle Process, from market uptake activities through to end-of-life-cycle
  • Liaison with Site/Sales Heads relating to Corporate communication objectives
  • Budget management and reconciliation of regional external marketing budgets to assist Regional Head of Marketing Communications in overall budget management
  • Work with management to define and measure effectiveness of marketing initiatives
  • Support other initiatives that assist in achieving overall business objectives
  • Comply with and ensure department compliance with all company, policies and procedures
  • Comply with all applicable company export control and security regulations
  • Other duties as required. Qualifications:

    Education/Training:
    BA/BS degree or higher in business or marketing

    Experience:
    7+ years marketing, PR or communications experience through various marketing channels, ideally in a security or defense related department or industry

    Knowledge/Skills:

  • Experience in Latin American marketing and/or knowledge of the security and defense industry essential.
  • Advanced computer skills including Excel, Microsoft Word, Outlook and PowerPoint.
  • Excellent communication and copy writing skills needed as well as fluency in print, DM, multi-media, online,
    events management.
  • Ability to manage a budget.
  • Can work independently yet within a cross-functional team.
  • Creative, solutions and results orientated attitude.
  • Highly detail oriented.
  • 10-20% travel required.

    Language:

  • Multi-lingual (English/Spanish/Portuguese (Brazilian Dialect))

    Smiths Detection offers a competitive salary, exciting opportunities for career advancement and an excellent benefits package that mean you benefit!

  • Medical/Prescription Drug Plans
  • Dental Plan Options
  • Vision Care Plan
  • Employee Life/ADD Options
  • Optional Spouse Dependent Life Insurance
  • Long-Term Short Term Disability
  • Flexible Spending Account
  • 401 (k) with Company Match
  • Retirement Account Plan
  • Paid Time Off
  • Tuition Reimbursement
  • Gym-Membership Reimbursement
  • Employee Assistance Program
  • Credit Union
  • Corporate Discount Programs.

    For additional detailed information regarding this opportunity and to apply online, please visit the direct link at:

    http://www.smithsdetectioncareers.com/na/index.php?p=viewjobjob_id=2555refer=13

    www.smithsdetection.com

    Must be a US Citizen and eligible for a US DoD Security Clearance. Smiths Detection, is an equal opportunity employer and does not discriminate on the basis of race, color, sex, national origin, religion, age, physical or mental disability, veteran status or any other basis protected by applicable federal, state or local law in the terms or conditions of employment, programs or activities. Individuals with questions regarding this policy or self-identification form are encouraged to contact Human Resources.