Marketing Manager
Marketing Manager - PPI
Our client is a highly successful and profitable financial services business now looking to improve its customer journey and become a household brand name. As a result, it is now increasing its Marketing function to support these aims. The Marketing Manager, PPI – is responsible for driving improvements in marketing effectiveness to ultimately assist the campaign managers to drive down acquisition costs and maximise online and offline prospects, leads and ultimately customer volumes.
They should also our client brand at the forefront of marketing effectiveness and product development, primarily through the development of existing tools, sourcing and evaluating further opportunities in the market.
Key results areas:
-Delivery of PPI prospects, leads and customers.
-Reduction in overall cost per prospect, lead and customer.
-Successful management of budgets across marketing activity.
-Evidence of best practice team working with other areas of the business (specifically Operations and -Business Development) in order to achieve the overall business goals.
Experience and skills required:
-You will be an experienced marketer/product manager with 3+ years recent experience in full mix B2C marketing.
-You will have strong commercial understanding helping you to drive the business forward and you will thrive in a dynamic and busy environment.
-You will have strong team building and leadership capabilities.
-You will bring imagination and a new depth of ideas and creativity.
-Sound judgement and ability to make decisions.
-You will be hard working, self motivated and able to work independently in a team orientated environment and will demonstrate a hands on work ethic.
-The ideal candidate will possess a string sense of urgency, be able to think beyond the initial set of facts or issues and have strong orientation for probing for less than apparent solutions.
-You must have excellent analytical, issue spotting skills.
-You will have excellent written/verbal communication skills
-Computer literate in MS Office suite
-You are an ambitious and enthusiastic person with a positive outlook who is not easily distracted or de-motivated.
-You are driven and focused on delivering results and exceeding targets. You are able to build strong relationships with customers and always willing to go the extra mile to exceed expectations.
Job title: Marketing Manager - PPI
Reports to: Marketing Director
Department: Marketing
Location: Northampton
Hours: 40 hours
Salary £30,000-£35,000 plus bonus