Marketing Manager (H/F) Job in San Jose 95131, California US

Overview
The CDNetworks Marketing Manager role is a multi-faceted, dynamic position that offers the opportunity to plan, execute, and analyze integrated marketing programs across a variety of verticals and horizontals.  The Marketing Manager utilizes a variety of tactics and vehicles to build brand awareness, create lead generation programs, and support the Sales force. The ideal candidate will be passionate, diligent, energetic, analytical, both a planner and a do-er, and always strives for excellence. Success in this position will require leadership, initiative, creativity, excellent communication and coordination skills, and a desire to execute marketing programs that drive revenue.

 

Responsibilities

·         Plan and implement integrated marketing campaigns that include online advertising, direct marketing, SEO/SEM strategies, sales tools, PR AR plans, events, and social media marketing.

·         Manage the corporate website, utilizing both internal and external resources, including SEO, SEM, blogging, content development, and analytics; constantly look for ways to improve website traffic and conversions.

·         Develop, test, execute and analyze online and email campaigns; monitor and communicate results and optimize for continuous improvement. 

·         Coordinate and leverage internal social media team to create engaging content, leverage social media opportunities, and build brand awareness and SEO for CDNetworks.

·         Partner with sales and account management teams to build customer evangelists in order to create PR, media, and other marketing opportunities.

·         Ensure that campaigns, assets, communications, and messaging are aligned to corporate branding initiatives.

·         Create marketing collateral and sales tools including brochures, datasheet, presentations, proposals, graphics, diagrams, etc.

·         Identify, plan, and coordinate both online and onsite events including webinars, tradeshows, seminars, or customer events.

·         Analyze and report on weekly, monthly, and quarterly activities, results, and ROI for all marketing initiatives.

 

Qualifications/Skills

Required

·         Highly self-motivated with a focus on producing stellar results

·         Detail oriented balanced with effective execution

·         Passion for excellence

·         Ability to drive people and projects to meet deliverables, budget, and timelines

·         Talent for working with close knit teams and cross functional groups as well as the ability to manage external consultants/vendors

·         Demonstrated ability to excel in a fast-paced environment

·         Desire and aptitude to work both in a hands-on as well as strategic capacity

·         Strong organizational skills and the ability to manage multiple projects with competing timelines

·         Undergraduate degree

·         Track record of success and progressively growing responsibilities in previous marketing experience

·         Proof of eligibility to work in the United States

 

Preferred

·         Previous experience in the following tools highly desirable:

o    Salesforce.com

o    Eloqua

o    Google Analytics

o    Google Adwords

o    Radian6

o    WordPress

·         Graphic design experience a plus

·         Experience in developing HTML emails and/or CSS or Javascript also a plus

 

Benefits

·         Competitive salary

·         Medical, Dental and Vision

·         401k plan

·         Taking a great company to the next level and hanging on for the ride!

Additional Info

·         Local candidate only, no relocation (San Jose/Bay Area)

·         No third party Applications

Application Process
Send email to  jobs@cdnetworks.com  with the following:

·         Subject line: Marketing Manager

·         Resume

·         Thoughtfully written cover letter within the body of the email detailing why you are interested in the position, how your experience matches our requirements, and any experience you have with the desired tools, graphic  design, or programming languages.

·         We look forward to hearing from you.

 

About CDNetworks
CDNetworks enables mission critical e-business in the world’s most challenging markets. CDNetworks’ unique position as the only multinational CDN with expertise and infrastructure in China, and other emerging markets, makes us a trusted technology and business advisor to more than 1,200 companies across the highly-competitive industries of software, travel, eCommerce, high tech, manufacturing, media, and gaming. Reliably delivering over-the-top performance anywhere in the world, CDNetworks helps businesses get closer to their end users without the limitations of hardware and private networks. Founded in 2000, CDNetworks has offices in the U.S., Korea, China, Europe, and Japan. For more information, please visit: www.cdnetworks.com