Marketing / Motorcycle Product Manager Job in Buffalo, New York US

Goodyear is one of the world’s largest tire companies, with operations in most regions of the world. Together with its U.S. and international subsidiaries and joint ventures, Goodyear develops, manufactures, markets and sells tires for most applications. It also manufactures and sells rubber-related chemicals for various applications.

Title:  Associate Product Manager - Motorcycle

DescriptionSupport development of segment-level strategic documents including market analysis, customer needs, and competitor analysis, using data and tools such as Motorcycle Industry Council (MIC) Bike sales, MIC Tire sales, Polk registration, competitor info, Dunlop sales, distributor sell-out, customer event input, dealer visits, distributor input, magazines, web sites, and blogs.
Support product life cycle management including development and maintenance of Product Development Forms (PDF), Product database (CTC), SKU set-up, RvC, SOP, product life cycle (PDP), labels, forecast supply plans, financials, product plans, product data, price lists, discontinuation (DX/DN) files, and on-going analysis.
Support marketing, advertising and sales functions as product expert, including product performance, competitor benchmark data, and product data to support the ad agency, Consumer Affairs, Sales, and Race staff and other internal associates and management.
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Tasks

The Goodyear Tire Rubber Company is a Equal Opportunity Employer