MKTG1516-Marketing Manager Job in Warsaw 46580, Indiana Us
Company
Founded in 1927 and headquartered in Warsaw, Indiana, Zimmer designs, develops, manufactures and markets orthopedic reconstructive, spinal and trauma devices, dental implants, and related surgical products. Zimmer has operations in more than 25 countries around the world and sells products in more than 100 countries. Zimmer’s 2010 sales were approximately $4.2 billion. The Company is supported by the efforts of approximately 8,000 employees worldwide.
Zimmer was founded in 1927 as a trauma company, and remains a major player in this nearly $5 billion global market. The Zimmer Trauma Division offers a comprehensive line of trauma product devices used to stabilize damaged or broken bones and their surrounding tissues to support the body’s natural healing process. These include internal fixation devices such as plates, screws, nails, and wires and pins, as well as external fixation devices that stabilize fractures while applied externally to the limb. The Trauma Division is focused on addressing unmet clinical needs and continues to work on aligning Minimally Invasive Solutions technologies with Trauma products, as well as integrating Ortho biologics and other next generation technologies into the portfolio of Zimmer trauma solutions. The Zimmer Trauma Division is located in Warsaw, Indiana.
Job Summary
Responsible for directing the development and execution of comprehensive marketing plans, programs, and budgets to meet company sales profit objectives and optimize market opportunities.
Principal Duties Responsibilities
Oversee the formulation of marketing strategies and tactical execution including pricing, selection or market segments for special emphasis, promotional and advertising support of sales, and specifying the necessary product characteristics.
Directs regular review of markets and products to identify promising opportunities for creating separate product businesses and specialized professional areas.
Participates in conventions and professional exhibitions to maintain company image and remain aware of product requirements and new market opportunities.
Prepares long range, annual, quarterly, and monthly forecasts for each product line.
Analyzes forecasts variances and recommends corrective actions to minimize future back orders or potential obsolescence.
Reviews forecast for product requirements and originates plans and objectives to continually be competitive with or ahead of market needs.
Develops and maintains product line technical expertise and contacts with key surgeons and customers of product responsibility by observing surgery, attending medical/scientific meetings, presentations, and seminars while gathering competitive information.
Develops and manages assigned budgets for administration and marketing activities of the products that are assigned to this responsibility.
Analyzes budget variances and recommends corrective actions.
Conducts market research activities to analyze and identify market needs and issues.
Evaluates existing product lines in light of those changes and develops line simplification strategies when appropriate.
Coordinates and directs advertising and promotional programs and evaluates overall effectiveness.
Expected Areas of Competence (KSA's)
-Ability to communicate both orally and in written form with a clear and concise manner. Excel at making business presentations.
-Strong analytical skills and outstanding interpersonal skills.
-Ability to lead a team, influence others, and through strong organizational skills, handle increasing levels of responsibility.
-Energizes all levels of the organization to deliver on business goals and objectives.
-Demonstrates characteristics of high potential for future development opportunities.
Education/Experience Requirements
-B.A. /B.S. in marketing, sales, or equivalent experience plus 3-4 years of product management experience or sales experience in healthcare.
-Experience working with traditional marketing concepts, marketing strategies, product promotion, market analysis, and forecasting.
Travel Requirements
-Up to 40%
Interested candidates should apply online at: https://jobs.zimmer.com/sap/bc/webdynpro/sap/zhrrcf_a_unreg_ext_job_srch_us?sap-language=EN