MR Marketing Global Business Intelligence manager Job in Waukesha 53188, Wisconsin US
Business Segment
Healthcare Systems
About Us
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Role Summary/Purpose
The Business Analysis (BA) function in GE Healthcare (GEHC) includes market research (primary and secondary), market analytics, competitor intelligence, forecasting and scenario planning with the goal of ensuring GEHC develops products that meet customer’s needs, places the right bets in the market and creates powerful go-to-market plans. The Magnetic Resonance (MR) Business Intelligence Manager is responsible for leading and building the Business Intelligence function within the MR Division.
Essential Responsibilities
The Business Intelligence leader is responsible for enabling high quality, objective decisions by identifying and advising on the key marketing challenges for the business through the development and application of insightful and objective competitive market analysis. • Providing leadership for the delivery of strategic marketing intelligence to foster growth within MR • Development and implementation of a comprehensive information/insight strategy for the business • Accountable for high quality, commercial information and that this information is interpreted and appropriate recommendations made to allow effective decision-making • Developing program and project plans, resource requirements and strategic analysis and research for business growth • Leading actionable and global market research projects (VOC) that are developed and implemented to support commercial decision making on products and/or strategies • Working with and influencing global stakeholders. • Managing external resources such as primary and secondary market research vendors and outsourced data analytics resources • Being a key contributor and influencer within the business • Being a key contributor in the Growth Playbook (3 year strategic planning process) • Being a key contributor to enhancing the Business Analysis Function in GEHC to achieve Gold Standard
Qualifications/Requirements
1. Bachelor’s Degree in Marketing, Business Administration or Statistics/Economics or related field 2. 10+ years commercial experience (Marketing, Product Marketing or related field) with 8+ in market research or business analysis or related field3. Prior experience in a leadership role within a complex / corporate environment. 4. Strong stakeholder management skills and ability to influence and drive research related projects from RFP creation to recommended actions.5. Excellent oral and written communications skills6. Strong analytical and process skillsU.S. (Country) Specific Qualifications:1. Must be legally authorized to work in the United States full-time2. Must be willing to work in our Waukesha, Wisconsin facility full-time 3. Must submit application for employment through gecareers.com (or COS if internal) to be considered4. Must be 18 years of age or older5. Must be willing to take a drug test as part of the selection process6. Must be willing to submit to a background investigation, including for example, verification of your past employment, criminal history, and educational background
Desired Characteristics
1. Master’s or Ph.D. in Marketing, Statistics or Economics2. Ability to motivate and lead a dispersed team. 3. Strategic thinking4. Ability to interpret large amounts of information and synthesize insights, e.g. from clinical studies, scientific papers, financial reports and in-depth market research studies5. Excellent marketing analytics capabilities and ability to exploit a range of commercial evaluation techniques6. Objective approach on commercial issues7. Ability to influence and make recommendations at all levels of the company8. Excellent project management skills – able to lead and manage complex matrix teams9. Successful experience working in team environment. 10. High energy, works proactively and demonstrates flexibility in approach to changing work priorities.11. Team oriented – ability work well with diverse, cross-functional teams
GE is an equal opportunity employer, offering a great work environment, challenging career opportunities, professional training and competitive compensation.