PC Connection — Copywriter – SEO (305226
Copywriter - SEO (305226-533)
Description
The PC Connection Creative Department is seeking an enthusiastic, highly motivated individual with excellent copywriting skills, a working knowledge of organic search, and a passion for SEO copywriting. This individual will be responsible for researching, writing, editing, and proofing succinct, persuasive, and search-engine-friendly Web content that drives website traffic and supports our strategic vision, business objectives, and brand position.
Some responsibilites include:
Create and maintain SEO and user-friendly, conversion-driven website copy
Conduct keyword research using commercial online research tools and Web analytics applications
Incorporate SEO-targeted keywords throughout copy to improve search engine result rankings
Work with E-Commerce Director on SEO-specific training, task assignment, and work prioritization
Collaborate with Copy Director to create and publish engaging content optimized for search visibility that follows company brand and style guidelines
Coordinate with copywriters, content editors, designers, e-commerce, marketing staff, and outside strategists as needed
Required Skills
Direct-response and e-commerce copywriting for B2B and B2C audiences
Strong verbal and interpersonal skills
Ability to maintain professional demeanor and accept feedback
Ability to self-motivate, take the initiative, work independently, and manage multiple projects at once
Required Experience
2+ years professional writing experience with proven success in Web and marketing copywriting
SEO copywriting experience preferred
Related work experience in paid search marketing a plus
Experience with Sitecore or other content management systems is a plus