Product and Solution Marketing Manager ~ Join the Dominant MFT Provider Job in Atlanta Or Anywhere In The U.S. 30328, Georgia US
Savvy product marketing professionals whose research skills and competitive analysis spurs creation of new software offerings, drives significant corporate revenues and keeps their companies ahead of the curve, will find an excellent opportunity to showcase their prowess with Axway, as our Product Solution Marketing Manager. Work for the dominant provider in the B2B/secure MFT space while there are exciting market and technological developments occurring throughout the marketplace. Participating in this uniquely technical environment, with a wide diversity of competitors, will not only allow you to gain traction on the technology, but it will also sharpen your game from a marketing perspective. The MFT and B2B sector is exactly where legacy systems are colliding with new technologies such as mobile and tablet computing. This is an ideal role for someone adept at assessing technology and buying trends, translating customer requirements into actionable market strategies and then creating the content for campaigns that will fulfill annual revenue targets. Your efforts will also make a direct impact on Axway, as we're poised for a leap in revenue to become a $500M company. Work from a home office anywhere in the U.S. or from Axway offices in Phoenix, Atlanta or Redwood City, California.
Axway, the Business Interaction Networks company, is the leading global provider of multi-enterprise solutions and infrastructure, serving more than 11,000 organizations in more than 100 countries. Axway speeds and secures business interactions both inside and outside the enterprise by optimizing the way information is moved, managed and protected. Axway provides professional and managed services, as well as cloud computing and Software-as-a-Service (SaaS) offerings. Headquartered in Phoenix, Arizona, Axway's global presence spans 20 countries. We offer a full benefit package including medical, dental, vision and a 401K matching program. Please learn more about us at:www.axway.com
As our Product and Solution Marketing Manager, your first mission will be one of product portfolio management and rationalization, to leverage our existing core assets and position us competitively in the market. A key ingredient for success in this role, besides being adept with the classical marketing linchpins of product, price, place and promotion, are prior product marketing experience in the high tech MFT or B2B space. You're representing on-premise software solutions and you must fully understand the problems that MFT and B2B applications solve as well as the features that help a company improve revenues or drive cost savings. Ideal candidates, therefore, are now working for an MFT or a B2B enterprise software provider and are familiar with competitive technologies. What ratchets up the challenge in this role is that the technology and the market is evolving rapidly - plus it involves leveraging both legacy infrastructure and cutting-edge technologies including tablet / mobile devices and cloud computing. On a regular basis, you will identify key markets, define product positioning, analyze competitive products, contribute to product collateral, sales materials and website content, interact with key industry and thought leaders and design campaigns that drive awareness and generate revenue. An MBA is preferred and a proven track record of designing and executing successful, integrated enterprise-level marketing programs will be your ticket to success.
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Related Keywords:marketing, product marketing, sales support, channel support, competitive research, content development, managing campaigns, product spokesperson, managed file transfer, secure MFT, B2B, legacy systems, pragmatic marketing