Support market growth group within Global Marketing for the Cardiac Surgery Systems (CSS) business, which includes analysis of the existing product portfolio and market development opportunities. Actively engage in strategy execution for the existing portfolio, including product launches in emerging markets/regions, product rationalization, and competitive tracking and response. Support product positioning and branding activities to achieve global consistency and partner with regional marketing teams to ensure appropriate implementation of our strategies. Collaborate with regions to identify emerging market opportunities, counter competitive threats, develop key market growth initiatives, and implement marketing materials to generate competitive advantage for Edwards’ CSS products.

Track competitive activities and emerging clinical data, and work closely with regional marketing partners to understand changing market dynamics. Contribute to the creation and implementation of global portfolio positioning and messages.

This position reports directly to Senior Marketing Manager, Global Marketing, Cardiac Surgery Systems.

Responsibilities to Include:

• Strategic market growth analysis, including sustaining product portfolio and market development campaigns for existing and emerging regions.
• Collaboration with regional teams to develop programs that positively impact sales and meet varied regional goals.
• Become an expert in all key aspects of Edwards CSS products.
• Interact with and build productive physician relationships which enhance product acceptance and sales.
• Analysis of competitive products and translation of competitive strategies into promotional and product development plans.
• Partner with Clinical, Regulatory, regional marketing teams and other cross-functional teams on a frequent basis.

About Edwards:

Edwards Lifesciences is the global leader in the science of heart valves and hemodynamic monitoring. Driven by a passion to help patients, the company partners with clinicians to develop innovative technologies in the areas of structural heart disease and critical care monitoring that save and enhance lives. Headquartered in Irvine, California, Edwards Lifesciences has extensive operations in North America, Europe, Japan, Latin America and Asia and currently employs about 7,000 individuals worldwide.

For us, helping patients is not a slogan - it's our life's work. From developing devices that replace or repair a diseased heart valve to creating new technologies that monitor vital signs in the critical care setting, we help ensure that patients regain and even improve their quality of life.