Senior CRM / VIP Marketing Manager
Due to a period of incredible growth and investment, our client, a major innovator in the online world, is looking to recruit a Senior CRM / VIP Manager. This is a brand new role, and the successful candidate will compliment the existing managerial structure and build an industry leading loyalty programme. They are looking for top class professionals to create and execute world class marketing campaigns for what is regarded as one of the world’s most innovative and exciting brands.
This new role will be focusing on CRM / VIP marketing. The successful candidate will be creative, energetic, curious, online savvy and highly analytical. You will utilise industry leading resources and constantly challenge the business to enable you to truly understand the customer and apply marketing excellence.
We are looking for somebody that has a solid background in loyalty marketing and customer retention. You should be able to demonstrate a track record in delivering exciting and eye catching campaigns that have resulted in you developing the existing customer base in a) absolute number of them and b) value to the business.
Customer focused, you will have hands on experience of end to end marketing campaigns – from creating and coming up with the ideas through to execution with a focus on analytics throughout the process.
You will be expected to be an internal and external champion of the brand, products and customers.
As well as a highly competitive base salary, bonus and package, you will also benefit from exceptional career progression and opportunities within one of the successful and most exciting household names in the Online world.
Essential Competencies:
- History of working on a VIP / loyalty scheme is ideal.
- Strong campaign and project management skills.
- Creative - able to use internal and external knowledge and think a little differently.
- A fun, energetic and positive can do attitude.
- Self starter; someone who can work under their own initiative to achieve targets.
- Results and goals orientated – we’ll look favourably on someone who has a history of achieving
goals / targets in their work. - Ability to work on multiple projects and manage several priorities at once.
- Flexible approach to work.
- First class written, verbal and presentation abilities.
- Ability to use data insights to inform customer insights and campaign development.
- Ability to work positively between and across multiple teams.
Experience and Education:
- Experience working in a fast paced, dynamic environment.
- Online background is essential.
- Experience in CRM, VIP management
- Solid educational background desirable