Site Merchandiser, Tools & Home Improvement Job in Seattle, Washington US
Site Merchandiser, Tools Home Improvement
We are looking for a clever and experienced go-getter with stellar communication skills, analytical muscle, and a desire to create a best-in-class customer experience through site and email content creation to join the Tools Home Improvement marketing team. This Site Merchandiser will help to drive category growth by developing, executing, and automating customer-centric marketing campaigns across a multitude of traffic channels. The ideal candidate will be innovative and team oriented and will appreciate a dynamic environment with rapidly shifting priorities. This person must be comfortable operating with considerable autonomy to execute tasks in a timely manner and to a high degree of quality. S/he will understand how their work impacts business goals and will successfully support those goals while protecting the integrity of the customer experience. Key Responsibilities: Optimizing content for maximum performance through frequent testing and data analysis Driving data quality projects Building and scheduling campaigns (site and email) and providing performance metrics Working with other business teams to identify and make significant changes to site features and experience Conducting regular testing of new merchandising tactics, documenting the results and sharing best practices Identifying opportunities for content efficiency and automation and working cross-functionally to implement them Optimizing online traffic growth from multiple sources including, direct, SEO, sponsored links, banner ads, affiliates, mobile, and email