Strategic Marketing Specialist
Requirements
- Candidate must have solid Chinese language skills with passion about Marketing, Branding and Communication
- Preferably 1 or 2 years of experience in the financial industry, ideally in marketing, project management and product communication.
- Good understanding of financial services and products
- Strong interpersonal skills and communication skills
- Ability to multi-task while prioritizing projects and tasks in a timely manner.
- Ability to think out of the box, breakdown barriers, lead and coordinate cross-functional activities independently
- Fluent in Chinese (Mandarin, verbal and written) and English (verbal and written) is a MUST.
- University degree, preferably in Marketing or Finance.
Job Description
- Branding: Create aligned marketing messages while coordinating with all business lines in the Asian Equity and Commodity trading business. Build external and internal communication tools to develop a consistent branding among key clients and stake holders
- Strategic Planning: Approach marketing initiatives with a holistic view, tying in product launches or business initiatives with regional events, media, award, event planning, cross selling, etc
- Product Communication: Be involved in the key product campaign and work closely with sales, structuring and trading teams to create product communication tools identifying key selling points and reflecting clients’ needs
- Connecting: Regular communication with business partners (e.g. Corporate communications, other marketing teams) and other offices (e.g. Paris, London, NY and Japan) to be updated on marketing initiatives in the group and leverage on them.
- Brand Ambassador: Ensure all the client-facing marketing materials are compliant with group graphic and compliance guidelines
- Media: Strategically plan awards and media exposure and coordinate with businesses and the media teams to gain an optimized exposure of our people and services Market Research: Continuously monitor the market/competitors and get feedback on the incumbent marketing activities to analyze the quality of the plan and adjust it accordingly
Applicants who do not receive any responses within 2 weeks will be considered unsuccessful.
Employment Agency License No: 99S4124
Please submit current and expected salary when submitting your CV.
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