Marketing Manager, CRM

POSITION RESPONSIBILITIES:Strategy Development and Database Management· In conjunction with Marketing Management and agency partners, develop data-driven customer marketing plan that will drive incremental sales and enhance ROI of SalonCentric marketing programs with targeted offers.· Create a roadmap for implementation and manage cross-functional team to achieve key milestones.· Guide agency in initial data analysis, customer segmentation and profiling.· Over time, use key learnings to drive decision-making to: o Identify and prioritize customer marketing opportunities o Refine and evolve Read more […]

December 27, 2009 • Tags: , , , • Posted in: General • Comments Off on Marketing Manager, CRM