Web Analytics Analyst Job in Bolton, North West Uk
Superb opportunity for a Web Analytics Analyst to join a fast-paced, dynamic business set to more than double its turnover over the next couple of years. As Web Analytics Analyst, you will continuously analyse the sites using internal systems. The primary focus is to identify where the best opportunities are to achieve the ultimate objective of improving website conversion. This is a very ad hoc role with very little reporting and is governed by a strategic framework to add value continuously. It is a very exciting innovative position. Your key responsibilities will cover the following;
- Web Analytics - Websites - Maximise web conversion via analysis customer behaviour. Analyse, interpret and recommendations from web developments. Formulation of a web analytics strategy and approach.
- On/off site promotions email marketing - Responsible for the management of the promotions consultant to ensure that monthly/ad hoc promotions receive an optimal conversion % win. Strategic partnership management - responsible for establishing and maintaining strategy partnerships with specific routes to markets and analytics partners.
To be considered, you should have at least two years experience with online marketing disciplines in Web Analytics. You should display strong commercial acumen and strong communication and relationship building skills. Advanced excel skills are required. This role requires a hungry, driven person who will be rewarded with an excellent progression opportunity to Commercial Manager.