Web Analytics Analyst Job in New York, New York US

Specialty Retailer is currently seeking a qualified Web Analytics Analyst.

Web Analytics Analyst: Responsible for identifying, analyzing and reporting key performance indicators for all web marketing initiatives for a high-end specialty retailer. This position is a key role with high visibility and the opportunity to advance quickly.

Position reports to Director of Web Marketing.

Position is located in Manhattan.

RESPONSIBILITIES:

·         Create, update and distribute ecommerce reports. Analyze and interpret data and historical trends.

·         Provide statistics on KPIs, page views, related selling, site visits, etc. in an effort to improve overall customer experience and maximize sales.

·         Develop insight-based analysis to communicate trends and opportunities. Share POV, next steps and deliverables.

·         Establish key metrics against which business performance can be measured and benchmarked.

·         Partner with ecommerce team leaders to determine success measures for new online initiatives.

·         Deliver standard and ad-hoc analysis. Use techniques such as path analysis, click-thru reports, segmentation and campaign attribution.

·         Evaluate current reporting tools to identify and implement improvements and changes.

·         Collaborate with team to ensure consistency of information and reports, share best practices and develop systems knowledge.

·         Support Merchant Team with special reports and analysis (returns, customer surveys etc)

BEHAVIORAL QUALIFICATIONS:

·         Deliver exemplary customer service through strong ownership and professionalism

·         Demonstrate a commitment to teamwork through relationship-building and collaboration

·         High energy and enthusiasm

·         Must be flexible to adapt to changing trends, business climates and strategy initiatives

·         Must be able to communicate clearly with management, stakeholders, cross-functional partners and third party service providers

EXPERIENCE/EDUCATION REQUIREMENTS:

·         4 year degree or equivalent years of experience

·         5 - 7+ years of experience buying/merchandising/planning or other retail industry experience

·         Retail apparel experience is preferred

·         1-3+ years of E-Commerce/web analytics using tools such as Core Metrics, Omniture or Magento eCommerce retail experience preferred

·         Strong verbal and written communication skills, including meeting facilitation, presentation and process implementation

·         Strong computer skills, strong data base skills, strong reporting tools skills

·         Technical knowledge in web based systems and application software would be a plus

·         Omniture certification is a huge plus

This position offers a competitive salary, benefits, and the ability to grow with a stable, focused and highly desirable company. If you meet all of the requirements and can excel in performing the duties required, please apply below.

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