Associate Director, Marketing

Associate Director, Marketing - Soap

Associate Director, Marketing - Soap Job ID: 171537 Location: US-NJ-Jersey City Posted Date: 3/19/2012 Company: Quidsi, Inc. Position Category: Marketing/PR Apply for This Position * Apply for this position online * E-mail this position to a friend Position Details Job Description As one of the fastest growing e-commerce companies in the country,Quidsi, Inc. its Affiliates(Quidsi) own and operateDiapers.com(baby care),Soap.com(health, beauty and household essentials),BeautyBar.com(prestige beauty),Wag.com(pet products), YoYo.com(toys) andCasa.com(home). We like to work hard and play hard, always striving to improve our business, our people, our culture and the experience for our customers. If this sounds like something you would like to be a part of, the next step is yours. Send us your resume and come join a group of critical thinkers and innovators energized by the passion to explore "what if" (the meaning of Quidsi in Latin). For more information about our company, please go to www.Quidsi.com . We are seeking to hire a motivated and talentedAssociate Director of Marketingfor Soap.com to help us scale marketing and fuel continued growth. Beauty Bar is our prestige beauty site, offering high end, niche beauty brands. The Associate Director of Marketing will report to the Site Director of Beauty Bar and be primarily responsible for managing brand awareness, customer acquisition as well as retention initiatives across a broad range of online and offline marketing channels. Key responsibilities include: * Strategic planning and spending decisions across a range of marketing channels, programs and customer segments * Promotion and messaging planning, collaborating closely with merchandising and site teams * Plan and execute all CRM Email Marketing campaigns, including testing and analysis * Manage all marketing partnerships with the primary goal of customer acquisition; Maximize awareness, customer acquisition and retention through our partnership with Allure Magazine * Plan and implement delivery of targeted offers to grow basket size and reduce attrition * Support development and implementation of other retention programs, including rewards program and relationship-building efforts * Metrics-driven analysis of channel performance and program results, as well as research and analysis of consumer insights and buying behavior * Budget management and forecasting The ideal candidate will possess a clear direct marketing orientation coupled with strong consumer focus and instincts about how to build a meaningful brand. The position requires a relentless passion for results, a commitment to action-oriented analysis, and an attitude that anything is possible. The right candidate will thrive in a highly entrepreneurial, fast-changing, and collaborative environment where people are driven, enthusiastic, and not afraid to take risks. Basic Qualifications * Minimum of 5 years marketing experience * Experience with direct response media, online marketing, and/or ecommerce marketing strategies preferred * Superb math and analytical acumen * Strong communication skills * Ability to effectively manage timelines and coordinate internal and external teams to deliver results Preferred Qualifications * MBA preferred * Luxury brand marketing experience is a plus * Entrepreneurial spirit This position is conveniently located in Jersey City, NJ, a four minute ride from the World Trade Center and just outside the Exchange Place PATH Station. Bordering the Hudson River, our offices have spectacular panoramic views of Manhattan and New Jersey. Quidsi Inc is an Equal Opportunity Employer. .mrch.sp1.crp.jc.