Campaign Manager-6 month contract Job in Harrow, London UK
Campaign Manager-6 month contract
The name Ladbrokes is synonymous with betting and gaming. We operate over 2,000 shops in the UK and employ over 14,000 people. Additional ventures in Spain, Belgium and Asia make us the world's largest betting and gaming company. We are a market leader in our field, investing in cutting edge new technologies in online gaming and telephone betting.
As Ladbrokes continues to grow we are seeking an Interim Campaign Manager to join the Marketing Campaigns team, covering an existing role, based at our Head Office in Rayners Lane. Reporting to the Campaign Gaming Manager, the role will provide a range of duties including the following:
- Deliver an exciting, cohesive set of campaign outputs and communications across Machines Marketing
- Develop and exploit creative assets across all channels and products - making the communication of our Machine output the most exciting engaging in the industry
- Plan campaigns to ensure all items are designed on time and produced within budget
- Work with the Campaign Manager to agree objectives for each campaign
- Present plans effectively to senior management
- Create staff communication so that channel teams know how to promote our latest campaign
- Work alongside internal teams such as Trading, Studio, Operations Purchasing in the planning of weekly activity.
- Review Marketing campaigns against objectives and make recommendations for future product and promotional improvements
- To analyse data and research to make recommendations for new campaigns
Candidate Requirements:
- Customer orientated - able to understand customer requirements and communicate the Ladbrokes brand effectively across all touch points.
- Well organized and effective process management.
- Project management and delivery skills and clear experience in seeing activity through from concept to delivery
- Experience in delivery of significant complex communications projects
- Good communication skills and the ability to work well with other departments
- Participative style - able to work with and through others and influence across organization.
Ability to write expertly and communicate succinctly
Desirable Criteria:
Detailed knowledge of the UK Sports Betting market desirable, specific reference to Retail Machines
Interest in sports sports betting, gaming bingo and poker - empathy for customer and customer experience
July 8, 2009
• Tags: Campaign Manager-6 month contract Job in Harrow, London Uk • Posted in: General