Consultant Product Marketing Specialist Job in Santa Clara, California US
Consultant Product Marketing Specialist
SUMMARY Senior member of the marketing organization within the Backup Recovery Systems Division. Contributes to the development of innovative strategies, programs plans. Leads and drives marketing direction for one or more products within a rapidly growing line of business. Regularly called upon as a consultant on related projects that affect the organization?s long-term goals. RESPONSIBILITIES - Position requires ability to interface frequently with all levels of the organization including executive management team, sales, partners, customers, press industry analysts. - Leads and drives marketing direction and strategies for critical product line(s) to establish, enhance or distinguish products within the competitive market - Collaborates with cross-functional organizations (engineering, product management, customer service, channel marketing, sales) to enhance market offerings - Creates content in support of launches, core positioning and messaging, sales training and marketing programs. - Understands market requirements, investigates new technologies, develops recommendations for product direction. - Leverages market research (surveys, focus groups, customer forums) and monitors competitive activity SKILLS - Very strong presentation communication skills - Understanding of EMC's products and their value added to the customer. - Good understanding of competition in Data Protection. - Possesses strong product/technology/industry knowledge. - Excellent problem solving skills. - Ability to work effectively with senior management. - Ability to identify articulate new opportunities, strategies directions - Ability to execute; well organized, results-driven - Possesses good operational business understanding - Cross-functional team skills; team player - Ability to influence others to achieve results EDUCATION EXPERIENCE - Bachelor (business or technical) degree required - 8-12 years related experience; demonstrated experience in high tech industry in marketing or product management.