Head of Marketing (m/f) recruitment
IWI International Wealth Insurer is a Luxembourg insurance company created in 1992 and specialised in Wealth Insurance solutions for a wealthy international clientele. Focussed on the elaboration of tailor-made solutions and service to partners, IWI relies on know-how and expertise to provide lasting solutions to its clients. The IWI offering is aimed at asset management and wealth structuring professionals in Luxembourg, Switzerland, France, Belgium, Germany and Italy.
In order to support IWI’s strong commercial development, we are searching for a Head of Marketing,
reporting directly to the Chief Markets Officer.
Main duties
As Head of Marketing, you will:
- Be responsible for managing, motivating and training your team;
- Draft, implement and monitor a strategic and operational marketing plan for each solution marketed by the company and for each market in which our solutions are distributed, in close cooperation with the distribution, distribution support and product development departments;
- Devise, manage and oversee b2b and b2c marketing campaigns and partner satisfaction surveys
- Prepare and distribute visual media, including online brochures and presentations supporting our two business lines: Wealth insurance and Retail/Local Market;
- Regularly and proactively ensure a good positioning of our solutions vis-à-vis our competitors and the needs of our partners/customers
- Manage advertising campaigns and contacts with your department's suppliers, ensuring that budgets are respected.
Profile required
- Educated to post-graduate level (4/5 years of third-level education (Bac+4/+5)) in marketing/communications and/or product development
- Proven experience in B2B marketing in the finance sector, with at least 3 years in a similar role
- Proven experience in managing a team
- Fluent French and English (written and spoken). An additional language (Italian or German) will be considered a significant asset
- Excellent general understanding of life insurance solutions under the Freedom to Provide Services regime
- Creativity coupled with a meticulous approach and very high standards
- Excellent organisational skills
- Excellent communication and writing skills
- Team player
- Proficient user of Word, Excel and Powerpoint and the main web tools
- Commercial acumen and autonomy
If you are interested in this position, apply online now. Send your CV and a cover letter via the below apply link.