Business Marketing Manager – International Banking recruitment
Job Description * Reporting to Head of Segment Marketing Alliances, Singapore * Develop and define value proposition for International Banking (IB) customers. * Conceptualise and execute segment marketing campaigns for the IB segment, in line with business objectives and goals, including: o Manage total branding for this segment to ensure consistency and high awareness o Drive lead generation, acquisition, onboarding and engagement through marketing campaigns o Develop and implement end-to-end IB marketing communications o Organise events, including investment seminars, segment events, festive Read more […]